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TruthBook Religious News Blog



Wednesday, October 03, 2007

Survey: More Americans Familiar with Big Mac Ingredients than 10 Commandments

A study done in conjunction with the release of a film reports that more Americans know the ingredients of the Big Mac than what the Ten Commandments are.

By Katherine T. Phan
Christian Post Reporter

Wed, Oct. 03 2007 03:23 PM ET
Think most Americans know the Ten Commandments?

Think again.

Despite living in a country with a rich and still prevalent Christian heritage – as evident from the Pledge of Allegiance to the nation’s motto, “In God We Trust” – Americans were found to be more familiar with the ingredients of the McDonald’s Big Mac hamburger than some of the Ten Commandments.

In a new study conducted by Kelton research in conjunction with the upcoming release of the animated feature film, The Ten Commandments, 80 percent of respondents knew "two all beef patties" were among the ingredients of the Big Mac but only six out of ten could identify "Thou shalt not kill” as one of the Ten Commandments. Also, while 43 percent of respondents – including those who regularly attend worship – could recall Bobby and Peter, two of the least-recalled names from the Brady Bunch, they were less familiar with two of the least recalled commandments – "Remember the Sabbath" (34 percent) and "Do not make any false idols" (29 percent).

“This gradual erosion of our knowledge of the Ten Commandments is a pretty serious issue,” said Paul Lauer, founder and president of Motive Entertainment, the group marketing the Ten Commandments film. He adds that he was shocked because these were statistics coming from a country that is known as “a Christian nation.”

Lauer, along with makers of the Ten Commandments movie, say they hope the film will inspire Americans to improve their literacy of the Ten Commandments and the Bible. The film, produced by Promenade Pictures, is slated to hit theaters Oct. 19.

The family-friendly film tells the story of Moses, the reluctant prophet of God, who leads the enslaved Chosen People from Egypt to the Promised Land. During the journey, Moses, who is also accompanied by his brother Aaron and sister Miriam, delivers the Ten Commandments given to him by God to the people.

The film is unlike other movies carrying the Ten Commandments theme not only because it works more from actual scripture but also because it traces the development of Moses as he gets more comfortable, more assertive, and more connected with his calling ...

The upcoming Ten Commandments film is the first installment of a 12-part series called "Epic Stories of the Bible" from Promenade Pictures. The second release in the series will be Noah's Ark: The New Beginning. Other installments will feature the story of David and Goliath, the battle of Jericho, and possibly Daniel and the lions and Genesis.

As part of a grassroots campaign for the movie, Motive Entertainment has launched the “Ten Commandments Challenge,” available on the movie’s website, that will enable participants to test their knowledge about the Ten Commandments and see how well they stack up to the national average in their age bracket.

The Ten Commandments will be distributed in 150 markets and shown on 700 screens.

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