TruthBook Religious News Blog

The tiny ‘Religious views’ box has become a pit stop for philosophical inquiry
By William Wan
September 08, 2009

For the longest time, the question just sat there on his screen. Cursor blinking. Waiting quietly, like a patient priest in a confessor’s box.

Religious Views: ––––.

Creating a Facebook profile for the first time, Eric Heim hadn’t expected something so serious. He had whipped through the social network Web site’s questionnaire about his interests, favorite movies and relationship status, typing witty replies wherever possible. But when he reached the little blank box asking for his core beliefs, it stopped him short.

"It’s Facebook. The whole point is to keep it light and playful, you know?," said Heim, 27, a college student from Dumfries, Va. "But a question like that kind of makes you think."

Such public proclamations of beliefs used to require a baptism in water, or a circumcision, or learning the five pillars of Islam. Now Facebook users announce their spiritual identity with the stroke of a few keys. And what they are typing into the open-ended box offers a revealing peek into modern faith and what happens to that faith as it migrates online.

Of its 250 million users worldwide, Facebook says, more than 150 million people choose to write something in the religious views box.

Amid the endless trivialities of social networking sites –the quotes from Monty Python, the Stephen Colbert for Prez groups, the goofy-but-calculatingly-attractive profile pics –the tiny box has become a surprisingly meaningful pit stop for philosophical inquiry.

Millions have plumbed their innermost thoughts, struggling to sum up their beliefs in roughly 10 words or less. For many, it has led to age-old questions about purpose, the existence of the divine and the meaning of life itself.

Some emerge from the experience with serious answers. George Mason University student Travis Hammill, 19, spent several days distilling his beliefs into this sentence: "Love God, Love Others, Change the World."

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Labels: belief, Facebook, faith

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Friday, June 19, 2009

Are some churches going overboard in their attempts to package and market religion?

By JEFF STRICKLER, Star Tribune
June 13, 2009

A Church Is A Business

Eyes roll when Rabbi Hayim Herring tells his fellow clergy that they should spend an hour a day on Facebook, MySpace and Twitter.

Listeners at his seminars exchange smirks when he says blogging should be considered mandatory. They look aghast when he recommends posting short video clips from their sermons on YouTube.

It's a lot better than the reaction he used to get.

"They used to look at me as if I'd just said a four-letter word," said Herring, the former senior rabbi at Beth El Synagogue in St. Louis Park and now the executive director of STAR (Synagogues: Transformation and Renewal). But in its seven years, the organization has seen more converts to what many call one of the dirtiest words in religion: marketing.

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Labels: Facebook, Jeff Strickler, marketing, MySpace, religion, Twitter, YouTube